branding services
branding services
Strategic brand identity design for businesses ready to grow
The brand you build today defines the opportunities you create tomorrow. Together, we’ll shape an identity that communicates your value, connects with the right people, and sets the stage for long-term growth. Let’s make your brand memorable.
brand clarity starts here
brand clarity starts here
brand clarity starts here
Building the foundation for memorable brands
A brand identity is more than visuals. It defines how a business is perceived, how it connects with people, and how it grows over time. When built with intention, branding becomes the key to standing out and staying remembered.
That impact comes to life through these core elements:
You don’t need more colors, more content, or another Canva hack. What you really need is a brand that feels like you — clear, intentional, and built to connect with the people who matter most.
With the right strategy and design, your brand becomes something you’re proud to share. It tells your story, shows your value, and makes the right people want to work with you again and again.
No more second‑guessing. No more “good enough.” Just a brand that clicks and becomes memorable.
Brand Strategy
Positioning, messaging, and story that create clarity and guide every decision.
Visual Identity
Logos, colors, and design elements that bring the brand to life with consistency.
Brand Systems
Guidelines and assets that ensure recognition, trust, and cohesion across every touchpoint.
services
services
services
Brand Identity
Investment starts at:
$8,500
(payment plans available)
Timeline:
8 – 11 Weeks
A single service, designed for every stage of business.
Whether you’re starting from scratch, refreshing your look, or overhauling your brand entirely, this package gives you everything you need to show up with clarity and confidence.
We’ll dive deep into strategy, then create a custom brand identity tailored to your business. You’ll walk away with a logo suite, on-brand visuals, and practical tools that keep your brand consistent and recognizable.
WHAT'S INCLUDED
BENEFITS
Strategy Workshop
Establish a strong foundation through collaborative workshop sessions that clarify your positioning, messaging, and brand story, so you attract the right audience with confidence.
•
Goals
•
Mission
•
Target Audience
•
Values
•
Story
•
Purpose
•
Competitors
•
Brand Tone
Logo & Visual Identity
A complete suite of custom logos, fonts, colors, and graphics designed to represent your brand with consistency and style.
•
Primary Logo
•
Logo Mark
•
Color Palette
•
Secondary Logo
•
Submark
•
Typography System
Brand Guidelines
A clear, easy-to-follow PDF guide that outlines your logos, colors, typography, and usage rules, ensuring your brand stays consistent across various platforms.
WHAT'S INCLUDED
BENEFITS
Strategy Workshop
Establish a strong foundation through collaborative workshop sessions that clarify your positioning, messaging, and brand story, so you attract the right audience with confidence.
•
Goals
•
Mission
•
Target Audience
•
Values
•
Story
•
Purpose
•
Competitors
•
Brand Tone
Logo & Visual Identity
A complete suite of custom logos, fonts, colors, and graphics designed to represent your brand with consistency and style.
•
Primary Logo
•
Logo Mark
•
Color Palette
•
Secondary Logo
•
Submark
•
Typography System
Brand Guidelines
A clear, easy-to-follow PDF guide that outlines your logos, colors, typography, and usage rules, ensuring your brand stays consistent across various platforms.
WHAT'S INCLUDED
BENEFITS
Strategy Workshop
Establish a strong foundation through collaborative workshop sessions that clarify your positioning, messaging, and brand story, so you attract the right audience with confidence.
•
Goals
•
Mission
•
Target Audience
•
Values
•
Story
•
Purpose
•
Competitors
•
Brand Tone
Logo & Visual Identity
A complete suite of custom logos, fonts, colors, and graphics designed to represent your brand with consistency and style.
•
Primary Logo
•
Logo Mark
•
Color Palette
•
Secondary Logo
•
Submark
•
Typography System
Brand Guidelines
A clear, easy-to-follow PDF guide that outlines your logos, colors, typography, and usage rules, ensuring your brand stays consistent across various platforms.
Brand Extension
Investment:
Project Based
Timeline:
Varies by project scope
want to expand your brand assets?
Once your brand identity is complete, you’ve unlocked access to Brand Extension — an add-on service exclusively for New Venture clients ready to bring their brand system to life across real-world touchpoints.
Whether you’re preparing for launch or refreshing your materials, this service ensures your visual identity is consistently applied everywhere your audience meets your brand.
If you’re ready to expand your presence with confidence and cohesion, this is for you.
WHAT'S INCLUDED
BENEFITS
Design System Setup
We’ll translate your established identity into a flexible, easy-to-use design system. This includes building reusable components, styles, and templates for your most-used platforms — giving you consistency and efficiency across every project.
Template & Asset Creation
Expand your brand through custom-designed assets that align with your new visual language. Depending on your goals, these may include:
•
Social Media Templates
•
Campaign Graphics
•
Website Landing Pages
•
Stationary
•
Flyers or Event Materials
•
Signage
•
Digital Ads
•
Website Visuals
•
Business Cards
•
Packaging
•
+ more, based on your brand needs
All files are delivered in organized, editable formats ready for your team to use and update.
WHAT'S INCLUDED
BENEFITS
Design System Setup
We’ll translate your established identity into a flexible, easy-to-use design system. This includes building reusable components, styles, and templates for your most-used platforms — giving you consistency and efficiency across every project.
Template & Asset Creation
Expand your brand through custom-designed assets that align with your new visual language. Depending on your goals, these may include:
•
Social Media Templates
•
Campaign Graphics
•
Website Landing Pages
•
Stationary
•
Flyers or Event Materials
•
Signage
•
Digital Ads
•
Website Visuals
•
Business Cards
•
Packaging
•
+ more, based on your brand needs
All files are delivered in organized, editable formats ready for your team to use and update.
WHAT'S INCLUDED
BENEFITS
Design System Setup
We’ll translate your established identity into a flexible, easy-to-use design system. This includes building reusable components, styles, and templates for your most-used platforms — giving you consistency and efficiency across every project.
Template & Asset Creation
Expand your brand through custom-designed assets that align with your new visual language. Depending on your goals, these may include:
•
Social Media Templates
•
Campaign Graphics
•
Website Landing Pages
•
Stationary
•
Flyers or Event Materials
•
Signage
•
Digital Ads
•
Website Visuals
•
Business Cards
•
Packaging
•
+ more, based on your brand needs
All files are delivered in organized, editable formats ready for your team to use and update.
Results You Can Expect
Results You Can Expect
Now imagine if your brand could work for you
At New Venture, the goal isn’t just to make things look good — it’s to build a strong brand presence that transforms your business and opens new opportunities. Here’s what that can do for you:
Stand out from the competition
A distinctive brand identity that makes you instantly recognizable and memorable in your industry.
Attract your dream clients
Strategic brand positioning that speaks directly to your ideal customers and attracts those who value what you offer.
Professional & cohesive presence
Every touchpoint works together seamlessly, from your logo to your website to your business cards.
Charge premium prices
A strong brand allows you to compete on value, not price, and command the rates you deserve.
Now imagine if your brand could work for you
At New Venture, the goal isn’t just to make things look good — it’s to build a strong brand presence that transforms your business and opens new opportunities. Here’s what that can do for you:
Results You Can Expect
Results You Can Expect
Stand out from the competition
A distinctive brand identity that makes you instantly recognizable and memorable in your industry.
Attract your dream clients
Strategic brand positioning that speaks directly to your ideal customers and attracts those who value what you offer.
Professional & cohesive presence
Every touchpoint works together seamlessly, from your logo to your website to your business cards.
Charge premium prices
A strong brand allows you to compete on value, not price, and command the rates you deserve
the branding process
the branding process
the branding process
From story to strategy to standout identity
Every brand partnership with New Venture follows a clear, collaborative, and intentional approach. Each stage builds on the last, guiding you from uncovering your story to launching a complete visual identity that feels authentic, strategic, and ready to grow.
1
Discovery & Strategy
This is where ideas take form. We explore visual directions through mood boards and sketch concepts that reflect your brand’s essence — experimenting with style, shape, and personality before moving into refinement.
1
Discovery & Strategy
This is where ideas take form. We explore visual directions through mood boards and sketch concepts that reflect your brand’s essence — experimenting with style, shape, and personality before moving into refinement.
2
strategy & brand foundation
This is where ideas take form. We explore visual directions through mood boards and sketch concepts that reflect your brand’s essence — experimenting with style, shape, and personality before moving into refinement.
2
strategy & brand foundation
This is where ideas take form. We explore visual directions through mood boards and sketch concepts that reflect your brand’s essence — experimenting with style, shape, and personality before moving into refinement.
3
ideation & sketching
This is where ideas take form. We explore visual directions through mood boards and sketch concepts that reflect your brand’s essence — experimenting with style, shape, and personality before moving into refinement.
3
ideation & sketching
This is where ideas take form. We explore visual directions through mood boards and sketch concepts that reflect your brand’s essence — experimenting with style, shape, and personality before moving into refinement.
4
design & visual identity
This is where ideas take form. We explore visual directions through mood boards and sketch concepts that reflect your brand’s essence — experimenting with style, shape, and personality before moving into refinement.
4
design & visual identity
This is where ideas take form. We explore visual directions through mood boards and sketch concepts that reflect your brand’s essence — experimenting with style, shape, and personality before moving into refinement.
5
amendments
This is where ideas take form. We explore visual directions through mood boards and sketch concepts that reflect your brand’s essence — experimenting with style, shape, and personality before moving into refinement.
5
amendments
This is where ideas take form. We explore visual directions through mood boards and sketch concepts that reflect your brand’s essence — experimenting with style, shape, and personality before moving into refinement.
6
delivery & launch
This is where ideas take form. We explore visual directions through mood boards and sketch concepts that reflect your brand’s essence — experimenting with style, shape, and personality before moving into refinement.
6
delivery & launch
This is where ideas take form. We explore visual directions through mood boards and sketch concepts that reflect your brand’s essence — experimenting with style, shape, and personality before moving into refinement.
1
Discovery & Strategy
Before design begins, we take time to understand the heart of your business. This stage is about connection — learning about you, your story, and what drives the work you do.
Included:
Initial Consultation
Brand Questionnaire
Review of existing materials (if applicable)
3
ideation & sketching
This is where ideas begin to take shape. Using insights from the strategy phase, we explore early visual directions focused solely on structure and style. This phase is about developing the logo mark — experimenting in black and white to ensure the concept is strong before introducing color or additional brand elements.
Included:
Personalized black-and-white mood board focused on logo style and structure
Visual reference exploration for logo mark inspiration
Initial logo mark concepts (4–6 options)
Presentation and review of top logo mark directions
Selection of 2 final logo directions to refine into full concepts
5
amendments
Once the chosen concept direction is selected, we move into refinement. This phase focuses on making thoughtful adjustments to ensure every detail feels intentional, cohesive, and aligned with your vision. It’s a collaborative step where we fine-tune the final identity before preparing your full brand package.
Included:
Selection of final concept direction to refine
Guided feedback process with two refinement rounds
Design refinements across logo, color, and typography
Updated visuals and mockups for review
2
strategy & brand foundation
We’ll define the pillars that shape your brand — your vision, mission, values, audience, and unique positioning. This step ensures your brand visuals have a strong strategic backbone.
Included:
Two collaborative strategy sessions to uncover your vision, values and goals
Strategy workbook with guided exercises
Competitor and audience analysis
Established brand noun list (to guide creative direction)
An in-depth document detailing your brand’s framework
4
design & visual identity
With the top two logo marks selected, we bring each direction to life as a complete visual concept. This phase transforms your strongest ideas into full brand systems — exploring how each direction looks and feels through color, typography, and real-world applications. It’s where your brand’s visual identity begins to take shape in its entirety.
Included:
Two complete brand concepts, each with its own visual system
Logo family (primary, secondary, badge, and wordmark variations)
Color palette and typography exploration
Supporting logo pattern
Branded mockups to visualize each concept in context
6
delivery & launch
Your brand is complete — but this is just the beginning. You’ll receive all final files, brand guidelines, and supporting assets so you can confidently launch and grow your visual presence.
This stage also unlocks access to Brand Extension services for future materials and design expansions.
Included:
Final brand files (print and digital formats)
Comprehensive brand guidelines
Exported logo variations and color modes
Launch-ready brand assets
Invitation to Brand Extension services
How this journey supports you
This collaborative approach is designed to guide and support you at every stage, keeping everything clear, intentional, and on track. You’ll stay involved from start to finish and walk away feeling confident in your brand and how to use it moving forward.
clear communication
Regular check-ins and progress updates keep you connected, informed, and confident throughout the entire journey.
Strategic Foundation
Every design decision is guided by strategy, ensuring your brand is purposeful, consistent, and built to last.
Ready to Launch
You’ll leave with a complete brand system and the tools to roll it out consistently — from day one and beyond.
Client Success Stories
“[Kaylee] is incredibly timely, easy to work with, and has a killer eye for design.”
“This was my second time coming to Kaylee at New Venture Designs for branding/logo help. She is incredibly timely, easy to work with, and has a killer eye for design. She took my vision for my brand and turned it into something better than I could've imagined. I love how communicative she is during the process and made everything extremely stress-free, fun, and easy. Highly recommend working with her if you get the chance!”
SHALEE | WANDER WEDDINGS
Client Success Stories
“[Kaylee] is incredibly timely, easy to work with, and has a killer eye for design.”
“This was my second time coming to Kaylee at New Venture Designs for branding/logo help. She is incredibly timely, easy to work with, and has a killer eye for design. She took my vision for my brand and turned it into something better than I could've imagined. I love how communicative she is during the process and made everything extremely stress-free, fun, and easy. Highly recommend working with her if you get the chance!”
SHALEE | WANDER WEDDINGS
Client Success Stories
“[Kaylee] is incredibly timely, easy to work with, and has a killer eye for design.”
“This was my second time coming to Kaylee at New Venture Designs for branding/logo help. She is incredibly timely, easy to work with, and has a killer eye for design. She took my vision for my brand and turned it into something better than I could've imagined. I love how communicative she is during the process and made everything extremely stress-free, fun, and easy. Highly recommend working with her if you get the chance!”
SHALEE | WANDER WEDDINGS
Explore these memorable branding stories
Explore these memorable
branding projects
Common Questions
If you have a question that hasn't been addressed, please reach out and I’ll be happy to assist you!
I have a different question
Do you offer free consultations?
Can you design only a logo for me?
Can I personalize a package?
How many revisions are included?
How long do projects take?
Can we communicate by email only?
Do you offer Brand Partner for existing brands?
Do you offer website design?
Do you offer a payment plan?
Common Questions
If you have a question that hasn't been addressed, please reach out and I’ll be happy to assist you!
I have a different question
Do you offer free consultations?
Can you design only a logo for me?
Can I personalize a package?
How many revisions are included?
How long do projects take?
Can we communicate by email only?
Do you offer Brand Partner for existing brands?
Do you offer website design?
Do you offer a payment plan?
Common Questions
If you have a question that hasn't been addressed, please reach out and I’ll be happy to assist you!
I have a different question
Do you offer free consultations?
Can you design only a logo for me?
Can I personalize a package?
How many revisions are included?
How long do projects take?
Can we communicate by email only?
Do you offer Brand Partner for existing brands?
Do you offer website design?
Do you offer a payment plan?
Strategy‑driven branding that helps service‑based brands become memorable.
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 40 40" xmlns="http://www.w3.org/2000/svg"><path d="M 19.5 39 C 8.73 39 0 30.27 0 19.5 L 0 19.5 C 0 8.73 8.73 0 19.5 0 L 19.5 0 C 30.27 0 39 8.73 39 19.5 L 39 19.5 C 39 30.27 30.27 39 19.5 39 Z" fill="rgb(76, 98, 49)" height="39px" id="XYrziukaL" transform="translate(0.5 0.5)" width="39px"/><path d="M 19.5 39 C 8.73 39 0 30.27 0 19.5 L 0 19.5 C 0 8.73 8.73 0 19.5 0 L 19.5 0 C 30.27 0 39 8.73 39 19.5 L 39 19.5 C 39 30.27 30.27 39 19.5 39 Z" fill="transparent" height="39px" id="nf2pNAmi4" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="1" stroke="rgb(255, 249, 234)" transform="translate(0.5 0.5)" width="39px"/><path d="M 5.8 0 L 14.2 0 C 17.4 0 20 2.6 20 5.8 L 20 14.2 C 20 15.738 19.389 17.213 18.301 18.301 C 17.213 19.389 15.738 20 14.2 20 L 5.8 20 C 2.6 20 0 17.4 0 14.2 L 0 5.8 C 0 4.262 0.611 2.787 1.699 1.699 C 2.787 0.611 4.262 0 5.8 0 Z M 5.6 2 C 4.645 2 3.729 2.379 3.054 3.054 C 2.379 3.729 2 4.645 2 5.6 L 2 14.4 C 2 16.39 3.61 18 5.6 18 L 14.4 18 C 15.355 18 16.27 17.621 16.946 16.946 C 17.621 16.27 18 15.355 18 14.4 L 18 5.6 C 18 3.61 16.39 2 14.4 2 Z M 15.25 3.5 C 15.581 3.5 15.899 3.632 16.134 3.866 C 16.368 4.101 16.5 4.418 16.5 4.75 C 16.5 5.082 16.368 5.399 16.134 5.634 C 15.899 5.868 15.581 6 15.25 6 C 14.919 6 14.601 5.868 14.366 5.634 C 14.132 5.399 14 5.082 14 4.75 C 14 4.418 14.132 4.101 14.366 3.866 C 14.601 3.632 14.919 3.5 15.25 3.5 Z M 10 5 C 11.326 5 12.598 5.527 13.535 6.465 C 14.473 7.402 15 8.674 15 10 C 15 11.326 14.473 12.598 13.535 13.535 C 12.598 14.473 11.326 15 10 15 C 8.674 15 7.402 14.473 6.465 13.535 C 5.527 12.598 5 11.326 5 10 C 5 8.674 5.527 7.402 6.465 6.465 C 7.402 5.527 8.674 5 10 5 Z M 10 7 C 9.204 7 8.441 7.316 7.879 7.879 C 7.316 8.441 7 9.204 7 10 C 7 10.796 7.316 11.559 7.879 12.121 C 8.441 12.684 9.204 13 10 13 C 10.796 13 11.559 12.684 12.121 12.121 C 12.684 11.559 13 10.796 13 10 C 13 9.204 12.684 8.441 12.121 7.879 C 11.559 7.316 10.796 7 10 7 Z" fill="rgb(255, 249, 234)" height="20px" id="u9MlzRV2k" transform="translate(10 10)" width="20px"/></svg>)
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 40 40" xmlns="http://www.w3.org/2000/svg"><path d="M 19.5 39 C 8.73 39 0 30.27 0 19.5 L 0 19.5 C 0 8.73 8.73 0 19.5 0 L 19.5 0 C 30.27 0 39 8.73 39 19.5 L 39 19.5 C 39 30.27 30.27 39 19.5 39 Z" fill="rgb(76, 98, 49)" height="39px" id="L_XGiRrKh" transform="translate(0.5 0.5)" width="39px"/><path d="M 19.5 39 C 8.73 39 0 30.27 0 19.5 L 0 19.5 C 0 8.73 8.73 0 19.5 0 L 19.5 0 C 30.27 0 39 8.73 39 19.5 L 39 19.5 C 39 30.27 30.27 39 19.5 39 Z" fill="transparent" height="39px" id="P0KsHv6N8" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="1" stroke="rgb(255, 249, 234)" transform="translate(0.5 0.5)" width="39px"/><path d="M 7 11.5 L 9.5 11.5 L 10.5 7.5 L 7 7.5 L 7 5.5 C 7 4.47 7 3.5 9 3.5 L 10.5 3.5 L 10.5 0.14 C 10.174 0.097 8.943 0 7.643 0 C 4.928 0 3 1.657 3 4.7 L 3 7.5 L 0 7.5 L 0 11.5 L 3 11.5 L 3 20 L 7 20 Z" fill="rgb(255, 249, 234)" height="20px" id="ULrUYjWuk" transform="translate(15 10)" width="10.5px"/></svg>)
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 40 40" xmlns="http://www.w3.org/2000/svg"><path d="M 19.5 39 C 8.73 39 0 30.27 0 19.5 L 0 19.5 C 0 8.73 8.73 0 19.5 0 L 19.5 0 C 30.27 0 39 8.73 39 19.5 L 39 19.5 C 39 30.27 30.27 39 19.5 39 Z" fill="rgb(76, 98, 49)" height="39px" id="A1PTAeWIk" transform="translate(0.5 0.5)" width="39px"/><path d="M 19.5 39 C 8.73 39 0 30.27 0 19.5 L 0 19.5 C 0 8.73 8.73 0 19.5 0 L 19.5 0 C 30.27 0 39 8.73 39 19.5 L 39 19.5 C 39 30.27 30.27 39 19.5 39 Z" fill="transparent" height="39px" id="jyrwNRiqc" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="1" stroke="rgb(255, 249, 234)" transform="translate(0.5 0.5)" width="39px"/><path d="M 4 2.001 C 4 2.532 3.789 3.04 3.414 3.415 C 3.038 3.79 2.53 4 1.999 4 C 1.469 4 0.96 3.789 0.585 3.414 C 0.21 3.038 0 2.53 0 1.999 C 0 1.469 0.211 0.96 0.587 0.585 C 0.962 0.21 1.471 0 2.001 0 C 2.532 0 3.04 0.211 3.415 0.587 C 3.79 0.962 4 1.471 4 2.001 Z M 4.06 5.481 L 0.06 5.481 L 0.06 18.001 L 4.06 18.001 Z M 10.38 5.481 L 6.4 5.481 L 6.4 18.001 L 10.34 18.001 L 10.34 11.431 C 10.34 7.771 15.11 7.431 15.11 11.431 L 15.11 18.001 L 19.06 18.001 L 19.06 10.071 C 19.06 3.901 12 4.131 10.34 7.161 Z" fill="rgb(255, 249, 234)" height="18.001000038291544px" id="Csev70J2W" transform="translate(10.94 10.999)" width="19.060000095367432px"/></svg>)
© 2025 New Venture Design Studio LLC.
Strategy‑driven branding that helps service‑based brands become memorable.
© 2025 New Venture Design Studio LLC.
Strategy‑driven branding that helps service‑based brands become memorable.
© 2025 New Venture Design Studio LLC.